Market Analysts see RLX Technology Inc ADR [RLX] gaining to $2.60. Time to buy?

RLX Technology Inc ADR [NYSE: RLX] stock went on a downward path that fall over -1.04% on Monday, amounting to a one-week price decrease of less than -4.50%. The company report on December 29, 2023 at 4:30 AM that RLX Technology Extends US$500 Million Share Repurchase Program.

RLX Technology Inc. (“RLX Technology” or the “Company”) (NYSE: RLX), a leading global branded e-vapor company, today announced that its board of directors has authorized the extension of its existing share repurchase program established in December 2021 for an additional 24-month period through December 31, 2025. Under the existing share repurchase program, the Company may repurchase up to US$500 million of its ordinary shares represented by ADSs until December 31, 2023. As of December 28, 2023, the Company had repurchased approximately US$193.5 million of its ordinary shares represented by ADSs.

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The Company’s proposed repurchases may be made from time to time on the open market at prevailing market prices, in privately negotiated transactions, in block trades, through structured or derivative transactions and/or through other legally permissible means, depending on market conditions and in accordance with applicable rules and regulations. The Company’s board of directors will review the share repurchase program periodically, and may authorize adjustment of its terms and size. The Company expects to fund the repurchases out of its existing cash balance.

Over the last 12 months, RLX stock dropped by -28.20%. The one-year RLX Technology Inc ADR stock forecast points to a potential upside of 24.8. The average equity rating for RLX stock is currently 1.00, trading closer to a bullish pattern in the stock market.

The market cap for the stock reached $1.92 billion, with 1.00 billion shares outstanding and 921.16 million shares in the current float. Compared to the average trading volume of 8.10M shares, RLX stock reached a trading volume of 7846678 in the most recent trading day, which is why market watchdogs consider the stock to be active.

Guru’s Opinion on RLX Technology Inc ADR [RLX]:

Based on careful and fact-backed analyses by Wall Street experts, the current consensus on the target price for RLX shares is $2.54 per share. Analysis on target price and performance of stocks is usually carefully studied by market experts, and the current Wall Street consensus on RLX stock is a recommendation set at 1.00. This rating represents a strong Buy recommendation, on the scale from 1 to 5, where 5 would mean strong sell, 4 represents Sell, 3 is Hold, and 2 indicates Buy.

UBS have made an estimate for RLX Technology Inc ADR shares, keeping their opinion on the stock as Buy, with their previous recommendation back on August 08, 2023.

The Average True Range (ATR) for RLX Technology Inc ADR is set at 0.10, with the Price to Sales ratio for RLX stock in the period of the last 12 months amounting to 13.48. The Price to Book ratio for the last quarter was 1.15, with the Price to Cash per share for the same quarter was set at 1.13.

RLX Stock Performance Analysis:

RLX Technology Inc ADR [RLX] fell into the red zone at the end of the last week, falling into a negative trend and dropping by -4.50. With this latest performance, RLX shares dropped by -7.28% in over the last four-week period, additionally plugging by 12.35% over the last 6 months – not to mention a drop of -28.20% in the past year of trading.

Overbought and oversold stocks can be easily traced with the Relative Strength Index (RSI), where an RSI result of over 70 would be overbought, and any rate below 30 would indicate oversold conditions. An RSI rate of 50 would represent a neutral market momentum. The current RSI for RLX stock in for the last two-week period is set at 43.04, with the RSI for the last a single of trading hit 38.53, and the three-weeks RSI is set at 46.62 for RLX Technology Inc ADR [RLX]. The present Moving Average for the last 50 days of trading for this stock 1.9678, while it was recorded at 1.9380 for the last single week of trading, and 1.9097 for the last 200 days.

Insight into RLX Technology Inc ADR Fundamentals:

Operating Margin for any stock indicates how profitable investing would be, and RLX Technology Inc ADR [RLX] shares currently have an operating margin of +20.14 and a Gross Margin at +43.66. RLX Technology Inc ADR’s Net Margin is presently recorded at +27.30.

Return on Total Capital for RLX is now 6.94, given the latest momentum, and Return on Invested Capital for the company is 9.77. Return on Equity for this stock inclined to 9.82, with Return on Assets sitting at 8.69. When it comes to the capital structure of this company, RLX Technology Inc ADR [RLX] has a Total Debt to Total Equity ratio set at 1.94. Additionally, RLX Total Debt to Total Capital is recorded at 1.91, with Total Debt to Total Assets ending up at 1.85. Long-Term Debt to Equity for the company is recorded at 0.26, with the Long-Term Debt to Total Capital now at 0.25.

Reflecting on the efficiency of the workforce at the company, RLX Technology Inc ADR [RLX] managed to generate an average of $302,730 per employee. Receivables Turnover for the company is 45.40 with a Total Asset Turnover recorded at a value of 0.32.RLX Technology Inc ADR’s liquidity data is similarly interesting compelling, with a Quick Ratio of 14.73 and a Current Ratio set at 14.86.


The progress of the company may be observed through the prism of EPS growth rate, while Wall Street analysts are focusing on predicting the 5-year EPS growth rate for RLX. When it comes to the mentioned value, analysts are expecting to see the 5-year EPS growth rate for RLX Technology Inc ADR go to 12.71%.

RLX Technology Inc ADR [RLX] Institutonal Ownership Details

The top three institutional holders of RLX stocks are: VANGUARD GROUP INC with ownership of 1.3 billion shares, which is approximately 8.2815%. BLACKROCK INC., holding 1.03 billion shares of the stock with an approximate value of $176.59 billion in RLX stocks shares; and BERKSHIRE HATHAWAY INC, currently with $156.75 billion in RLX stock with ownership which is approximately 5.8325%.